Likes don’t pay the bills. On CulinaryFlow, food creators earn directly from the people who cook their food. Here’s every way to get paid and how much you keep.
1. Premium recipes and videos
Publish any recipe or video for free, or set a price to make it premium. Fans pay once to unlock it for good, and you keep 85% of every sale. CulinaryFlow Pro members get 15% off, but we waive our fee on those sales, so you still receive your full 85% of the listed price.
2. Cookbooks
Bundle your recipes into a cookbook in Cookbook Studio and sell it on your channel. Fans buy it, then read and download it as a PDF. You keep 85%. Our cookbook guide walks you through it.
3. Memberships
Set a monthly membership price and up to six perks, and let your biggest fans support you every month. You keep 85% of memberships. See our memberships guide for ideas.
4. Stickers
Fans can send paid stickers on your videos and shorts. It’s a fun way for them to say thanks, and you keep 85%.
5. Tips
Fans can tip you directly from your videos and shorts. You keep 95% of every tip.
How payouts work
- Set up payouts once, through Stripe, the payments company used by millions of businesses. It takes a few minutes and you’ll need your bank details.
- Your share of each payment goes to your Stripe account automatically. Stripe then pays it to your bank on its regular payout schedule.
- Set up payouts before you publish paid content, because fans can only buy from creators whose payouts are ready.
- Your Analytics page shows your sales, stickers and earnings.
What helps creators earn
- A great cover photo. Recipes only appear in the discovery feeds once they have a real photo. See our phone food photography tips.
- A free taster. Free recipes and shorts build trust, and premium content gives your biggest fans more.
- Consistency. Posting regularly gives followers a reason to come back.
- Telling your audience. Share your CulinaryFlow channel and cookbook links on your other social accounts.
Earnings depend on your audience and your content. There are no guarantees, but you keep most of everything you make.